Chuck Testa partnered with Keystone Light as part of their fall marketing campaign. Keystone is promoting their special edition deer season cans. The cans come in three different styles: plain, with antlers, and the great white stone, which is a can with a whitetail deer head on it. The commercial itself is a funny mockumentary of making the Keystone + Testa commercial.
Chuck Testa is a taxidermist in Ojai Valley, California who gain popularity on the web after his commercial went viral in 2011. The original video was created by producers Rhett and Link for a show on IFC. The catch phrase "Nope, it's just Chuck Testa" quickly turned into a meme and spread across the web. Outside of the taxidermy industry, Chuck Testa may very well be the most well known taxidermist to date.